Road safety and CSR: Educating people one rally at a time
Often, CSR degenerates into mere tokenism – a tree-planting drive on World Environment Day, lights off for an hour at corporate offices on Earth Day, or the annual ritual of volunteer work at an orphanage for a few hours. Road safety is often subjected to such one-off efforts that are all bluster and offer little on substance. Instead of such mean
Ecofeminism and why you should care about it
The world is naturally not predisposed to serve humans. If anything, this living planet needs and thrives on the natural environment, with humans a raucous, bossy part of it. Ecofeminists understand and appreciate this. Even today, indigenous people are leading the way in preserving their environment by refusing to give in to the material progress...
When Media and Money Collide
In 2003, Bennett, Coleman Company Limited (BCCL) came up with a unique offering to its legions of clients – a ‘paid content’ service called Medianet, which would send journalists to cover product launches, events and other ‘news-worthy’ happenings and generously feature the same in their newspapers as long as a hefty fee was paid. In other wor
Where Is This Useless, Meandering Talk on Sustainability Taking Us?
I am making this attempt despite the [not fully articulated] belief that since nobody can sustain life – cannot live forever, then why all this hue and cry about sustainable living. Is it an effort to live longer, to add a few more years in our planet’s life cycle, or is it just an effort to make our own life a bit more easy and comfortable?
Things NGOs do for the sake of religion, in the name of religion
To be sure, there are many who are mighty suspicious or plain contemptuous of these NGOs. The fear is that they are fronts for continuing Western imperialism (especially when it comes to Christian organisations) and/or religious conversion. Not all such concerns are valid, of course, but...