Effectively, this means that the company collects, processes and recycles the same amount of plastic waste that it sells in its product packaging in a year. In FY 2021–22, Dabur collected, processed and recycled around 27,000 MT of post-consumer plastic waste from all over India.

‘It is a matter of great pride for the entire Dabur family, who have worked towards not just collecting plastic waste from our cities, towns and villages, but also preventing the waste from reaching our landfills and oceans. This includes all types of plastic waste, from PET and HDPE bottles, PP caps and labels to multi-layered plastics and beverage cartons. As a responsible corporate citizen, Dabur has always been recognised for its commitment towards sustainability and ecological responsibility. We have made significant progress in our environment, social and governance (ESG) journey, and have now become the first Indian FMCG company to become plastic waste neutral in India,’ Dabur India Ltd Executive Director-Operations Shahrukh A. Khan said in a press release shared with CauseBecause.

Dabur works with government-registered recycling partners. The collected plastic waste is sent to recyclers, waste-to-energy plants and cement kilns.

Under its Plastic Waste Management initiative, which was rolled out in the year 2017–18, Dabur has till date collected a total of over 54,000 MT of plastic waste (recyclable and non-recyclable) direct from end-users with the help of local ragpickers in 150 cities across India. The company has also put in place a robust audit mechanism to ensure transparency and compliance with the state and central regulations and guidelines on plastic waste management.

Moving forward on its mission to protect the environment and roll out special initiatives for ecologically sensitive areas, Dabur has announced the launch of a new ‘Save the Environment’ campaign in Himachal Pradesh to create awareness within communities on managing plastic waste within their households. The company will be distributing cotton carry bags to replace the plastic bags that are currently being used in households.

As part of this commitment, Dabur has also been working with school children across small town and villages, educating them about various types of waste and the benefits of segregating them at source. ‘We have been supporting government schools by supplying them with waste bins, sanitation facilities, information, education and communication (IEC) material, etc. These initiatives, we feel, will go a long way in creating a Swachh Bharat and Swachh Himachal Pradesh. We are also working towards improving the livelihoods and health of local ragpickers, waste collectors, and recyclers in the state,’ Tusar Pattnaik, Dabur’s corporate head – environment, health & safety, informs.

Dabur is a registered brand-owner with Central Pollution Control Board (CPCB) since November 2018 and with all State Pollution Control Boards across the country, and is committed to collect different types of plastic waste from across the country. 

Dabur India’s FMCG portfolio includes: Dabur Chyawanprash, Dabur Honey, Dabur Honitus, Dabur Lal Tail and Dabur Pudin Hara in the healthcare category; Dabur Amla, Vatika and Dabur Red Paste in the personal-care space; and Réal in the food & beverages category.